Like many of you, I am passionately pursuing purpose in life. Not just any purpose, higher purpose. You know, those of us who actually believe we can make the world a better place. If not the whole world, at least our part of it.
Recently, I had the privilege of gathering with 3,000 other passionate pursuers of higher purpose at the HOPE Global Forum. The common higher purpose that united us? “Creating an inclusive economy that works for all citizens.” You can read why I considered HGF “unbelievably amazing” here.
I know some of you are wondering, exactly what is a tweetable moment? And how do you tweet a moment?
For those that ‘get’ Twitter, little explanation is needed. For those that don’t get Twitter — and that’s the larger crowd — I hope I can shed a little light here.
Twitter is a social media platform. The real purpose of social media is sharing, not shouting. It’s an opportunity to connect people — who may not otherwise ever meet — around a cause. However, we all know the shouters who think social media is their global soapbox for pontificating. We also know those who share everything… and wish they wouldn’t.
Now, whenever I attend a conference, I am looking for tweetable moments — keen ideas or insights worth sharing with others who may, or may not, be in attendance.
That’s accomplished with the use of a hashtag. The “#” with some letters or numbers after it. Following a hashtag allows you to see all of the posts from others who are also tweeting their takeaways.
Here’s an example from HOPE Global Forum which was #HGF2016.
Early in the conference, John Hope Bryant, founder of Operation HOPE made the comment, “PhDs are good, PhDos are better.” Now that’s tweetable! For starters it falls easily into the 140 character limit for tweets. It’s also pithy and provocative.
This tweet also allows room for commentary. Knowledge is necessary, but it must be combined with action to make a meaningful difference. I was amazed to watch how quickly ‘PhDos’ spread and the frequency with which subsequent speakers did a “call back” to the PhDos reference.
#HGF2016 Tweetable Moments
What follows are other Tweetable moments from #HGF2016. I’ve used Click to Tweet to make it easy for you to share your favorites with others. All you have to do is click and share right from the blog post to your Twitter account. I invite you to give it a try and see what happens.
Have a Tweetable Moment to Share?
If you attended HOPE Global Forum and had other takeaways, feel free to add your tweetable takeaway in the comment section below.
For your next conference, whether you’re the meeting planner, a speaker, or participant, consider how you can extend the impact of your conference through social media sharing.
If you found these Higher Purpose Highlights inspiring and would like to download a printed version, click here.